If you own a small business and you want to step into the world of Facebook, you may be concerned that it’s going to take a lot of time out of your busy days. However, even though marketing your local business via social media is important, it doesn’t mean that you have to spend hours […]
3 Tips To Creating An Effective Facebook Marketing Strategy
When it comes to marketing on Facebook, there’s more to it than simply creating a Facebook page for your local business. In general, doing any type of marketing requires a strategy beforehand so that you know exactly how to appeal to your audience. Before jumping into Facebook marketing, forming a marketing strategy for your Facebook […]
Importance of Customer Engagement Through Social Media
Time and time again, we hear the rhetoric that social media is a must-have form of marketing for the modern business. But how can social networks be used to reach local customers and boost sales? For small businesses that want to connect with local consumers, social media can get the job done when implemented correctly. […]
How to Publish Effectively on LinkedIn
Okay, all of you who have published on LinkedIn raise your virtual hands… That’s what I thought. Not many consider LinkedIn when deciding where to publish content, and in point of fact, that’s a big mistake. Now that it is open to the all LinkedIn users, it’s still somewhat of an afterthought among content marketers. […]
How to Market Your Business on Instagram
Instagram has taken the world by storm, and its recent acquisition by Facebook only confirms its entry and place in the big leagues. While it is every bit the social network that Facebook and Twitter are, there are a few differences in marketing with Instagram that you need to understand if you intend to try […]