Local businesses can often find it hard to generate traffic to their websites, which means that they’re losing out on a massive amount of potential customers. However, getting more local attention to your website is possible with the right skills, knowledge, and consistency. Here are five simple tips you can increase your traffic and gain […]
Importance of Customer Engagement Through Social Media
Time and time again, we hear the rhetoric that social media is a must-have form of marketing for the modern business. But how can social networks be used to reach local customers and boost sales? For small businesses that want to connect with local consumers, social media can get the job done when implemented correctly. […]
4 Tips for an Effective Local Business Website
Does the quality of your website leave your business out in the cold? Maybe your site is simply attracting no visitors in the first place, although it is beautifully designed? It is not difficult to achieve an all-encompassing marketing strategy for your website, which will quickly solve any issues you may have. Make Sure Your […]
Online Reputation Management for Small Businesses
As a small business, you are responsible for marketing your business – and that means identifying your most viable marketing avenues. Whatever size your business is, there is no denying that it should have an Internet presence, as the Internet is the arguably the most powerful marketing arena there is. A large part of establishing […]
LinkedIn vs. Facebook and Other Social Networks
If you own a business or are responsible for the marketing strategy of a larger firm, chances are that you have developed a keen interest in LinkedIn, Facebook and a handful of other social media websites. Each of these has its own share of success stories, with certain businesses blooming as a result of their […]